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Personal Branding and Career Strategy/Strategic Coaching

Strategy has powerful application to our professional and personal success. Many of the strategic planning and thinking principles may be effectively applied to our efforts to manage our “individual brand”. Stovall Grainger & Modleski takes great pride in assisting professionals with customized approaches to strategic career decisions and personal strategy.

Overview:

This consulting and coaching process focuses on building environmental awareness, communication skills, personal strategy (Personal Brand), and the effective execution of this professional strategy with both internal colleagues and external customers.

Establishing credibility factors (e.g., integrity, competency, and enthusiasm which will position the senior manager as a convincing leader able to influence business success is a crucial element. Credibility will be developed through individual and environmental analysis, creating a personal brand strategy that is recognizable, flexible and relevant to the role across internal and external constituencies. We suggest a 3-Phase Process.

Phase I will concentrate on self assessment and environmental triggers.

Phase II, will focus on constructing personal brand strategy that will be based on the Phase I evaluation and then vetted through numerous real life situations. These will include; leading cross-functional management teams with actionable results, partnership interfaces, portfolio trade-off decisions, execution of strategic plans at the regional or country level, development of a commercially driven clinical program, and cultural differences to highlight a few in order to establish a relevant position of strength in this senior role.

Phase III will emphasize observing the manager in ‘real” situations in order to provide final assessment and future development recommendations.





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